Slowread Book Tracker Tbr onboarding screen 4: 'What's your name

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'What's your name? It goes on your shelf.' They ask for a name and tell you exactly where it's going. Compare that with every app that takes a name and never uses it again. The tracking prompt landing on top of this is the one bum note in an otherwise lovely opening.

Slowread Book Tracker Tbr onboarding screen 6: 'How many books do you read a year

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'How many books do you read a year? Roughly is fine.' Those three words take the pressure off a number people feel judged on. Tiny copy decision, measurable effect on drop-off.

Slowread Book Tracker Tbr onboarding screen 8: 'Erick, that's 450 books in ten years

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'Erick, that's 450 books in ten years. You're going to need more shelves.' Your number projected forward, in your name, landing on a problem the product solves. 248 hours a year, '103 whole days with a book open', then: 'So where are they going to live?' That question is the entire pitch and they let it sit alone on the screen.

Slowread Book Tracker Tbr onboarding screen 9: 'Every app counts your pages

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'Every app counts your pages. This one gives them a shelf.' One sentence positioning against the whole category. If you can say what you are in contrast to what everyone else does, this is where it goes.

Slowread Book Tracker Tbr onboarding screen 10: 'Want one like this?' A finished, beautiful shelf shown before you've built anything

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'Want one like this?' A finished, beautiful shelf shown before you've built anything. Desire first, work second, which is the right order and the opposite of what most setup flows do.

Slowread Book Tracker Tbr onboarding screen 11: 'Pick the wall and the wood

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'Pick the wall and the wood. You can change it whenever.' Customization framed as low stakes. That last clause is what gets people to choose instead of freeze.

Slowread Book Tracker Tbr onboarding screen 14: 'Add something of your own, something that's only yours', with a 'Not now' right there

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'Add something of your own, something that's only yours', with a 'Not now' right there. Optional depth and no penalty for skipping it.

Slowread Book Tracker Tbr onboarding screen 15: 'Every library has a name

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'Every library has a name. This one is yours.' They keep handing you ownership a piece at a time. By the paywall you've named it, built it and put a book on it.

Slowread Book Tracker Tbr onboarding screen 18: 'Erick, it's looking good already

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'Erick, it's looking good already. Now the book that starts it off.' Progress acknowledged by name, then one next step, broken into three numbered beats. No ambiguity about what to do.

Slowread Book Tracker Tbr onboarding screen 19: 'Which book goes up first

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'Which book goes up first? Whatever you're reading or one you love', with a Skip. Real search, real covers. The first book is the activation event and they've made it the easiest thing in the flow.

Slowread Book Tracker Tbr onboarding screen 23: 'Drag to turn it.' A 3D book you can rotate in your hand

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'Drag to turn it.' A 3D book you can rotate in your hand. Completely unnecessary, and exactly the sort of thing that gets an app shown to a friend.

Slowread Book Tracker Tbr onboarding screen 24: 'Congratulations, Erick

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'Congratulations, Erick. The first of many.' The payoff screen, and the shelf behind it is genuinely yours rather than a mockup.

Slowread Book Tracker Tbr onboarding screen 25: 'Shall we remind you to read

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'Shall we remind you to read? One quiet nudge at the hour you read', with a real preview: 'Time to read, a few quiet pages await'. 'One quiet nudge' is doing a lot of work. It promises restraint, which is the actual objection people have to notifications.

Slowread Book Tracker Tbr onboarding screen 27: 'You've built the shelf

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'You've built the shelf. Now here's the rest of it.' The handoff line into the paywall, and it's honest. You made something, and this is what else there is.

Slowread Book Tracker Tbr paywall with pricing, onboarding screen 28

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The paywall opens with your shelf, your books, and your name carved into the wood. Everything above the price is something you made. Three tiers: Yearly USD 9.00 with a 3-day trial, Weekly $1.99 'Best to try it', Lifetime $35 'Pay once, yours forever'. Nine dollars a year, against AI photo apps asking $7.99 a week. They're pricing for a hobby rather than a habit, and the lifetime tier says they expect people to keep it.

Slowread Book Tracker Tbr onboarding flow

Slowread Book Tracker Tbr pricing and paywall terms

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Slowread Book Tracker Tbr pricing and paywall terms

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